Welcome to bxtr.co!

👋 Hello, internet traveler. I’m Matt Baxter and this is my personal website.

I view this as a place to have some fun with web design and every once in a while write about something I ﬁnd interesting.

When I’m not browsing the interwebs, I’m usally spending time with my wife and kiddos or being very obnoxious about coffee. I’m all about that Jesus guy and enjoy talking about theology. I also enjoy playing games of all sorts — video games, board games, and even sportsball type games.

Professionally I’m a product leader at Bestow, building a modern platform for insurance companies looking to make life insurance more accessible to everyone.

Enjoy your stay!

Very infrequent writing

I love the idea of writing. I really do. But reality kicks in and literal years go by in between posts.

A Few People Who Write Good Things on the Internet · April 7, 2025
A Home Screen of Good Habits · June 23, 2024
Product Manager Resources · February 7, 2021 (updated April 16, 2023)
Thoughts and Notes on “The Language of God” · October 24, 2020
SVPG Product Workshop Review · April 12, 2018

Guest appearances

I’ve had the opportunity to be interviewed a few times, primarily about product management. I always enjoy the chance to share what I’ve learned over the years.

The 5 Habits That Can Accelerate Product Development Cycles · Authority Magazine (medium.com)
Episode 24 of the Market-to-Revenue Podcast · market-to-revenue.com

Find me elsewhere

Pick your favorite social network — I’m probably there. I think I’m too old for TikTok, though (that’s what the kids keep telling me). You can also reach out to me on old-fashioned email at [email protected].